DOME
A fractional real-estate ownership platform launching in the US & Canada.
Services
Industry
Location
Overview
DOME is an innovative fractional real-estate ownership platform that's revolutionizing property investment by harnessing the power of community and eliminating interest-based purchases. Launching in both the US and Canada, DOME aimed to make real estate investment accessible to a broader segment of the population who want to invest but don't have as much disposable income. Their mission was to establish a strong organic presence that would work in alignment with their paid media strategy, helping them compete with major players in the fractional real estate space while attracting both Sharia compliant customers and other investors.
The Challenge
There were unique obstacles; it was a niche that catered to a segment of the population who wanted to invest but didn't have as much disposable income, there were major players in the space and they wanted to attract Sharia compliant customers without excluding other investors.
Our Solution
HAIC achieved results by working in tandem with different departments to get the foundations right. We focused on AI search, On & off page SEO, and a very stringent content strategy to make inroads in rankings and drive organic traffic.
The Results
Measurable impact and business growth
Organic Traffic
Significant increase in organic traffic to the platform
Lead Increases
Substantial growth in qualified investment leads
Organic Presence
Established dominant organic presence aligned with paid strategy
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